The Amaia

MAY 2024            Since I don’t have a lot of field experience or conducted any other projects than school projects, I decided to use fictional branding briefings by @brand.brief on Instagram. 

The Amaia is a feminine boutique hotel in Mexico. For this hotel, I created a logo that blends minimalist design with feminine elegance, incorporating soft, flowing lines and a serene color palette to evoke a sense of relaxation and sophistication. For the guest and room cards, I designed elements that reflect the warm hospitality and elegant ambiance of The Amaia. The landing page concept focuses on visual storytelling, using visuals that capture the tranquil and inspirational atmosphere of the hotel.